Brief:
You will design a family of identity systems based on your chosen brand:
1. Brand Selection: Choose Seven Deadly Sins or Six Core Virtues.
2. Product Category: Select one category of products the chosen brand produces. Categories include alcohol, food, beverages, pets, bath & beauty, fashion, jewelry, office supplies, home & living, health care, or entertainment.
3. Mission & Audience: Define the mission and target audience for the selected brand.
4. Parent Brand: A primary logotype for the selected brand (Seven Deadly Sins or Six Core Virtues).
5. Four Sub-Brands: Identity systems for any four of the Seven Deadly Sins or Six Core Virtues. Each sub-brand identity system must include the Parent + Sub-Brand Combination Designs in at least two orientations (horizontal and stacked)
You will design a family of identity systems based on your chosen brand:
1. Brand Selection: Choose Seven Deadly Sins or Six Core Virtues.
2. Product Category: Select one category of products the chosen brand produces. Categories include alcohol, food, beverages, pets, bath & beauty, fashion, jewelry, office supplies, home & living, health care, or entertainment.
3. Mission & Audience: Define the mission and target audience for the selected brand.
4. Parent Brand: A primary logotype for the selected brand (Seven Deadly Sins or Six Core Virtues).
5. Four Sub-Brands: Identity systems for any four of the Seven Deadly Sins or Six Core Virtues. Each sub-brand identity system must include the Parent + Sub-Brand Combination Designs in at least two orientations (horizontal and stacked)
Approach:
I wanted to create perfume boxes with a mideval theme with reflective gold elements.
Logo Lockups
Box Die-Lines
Sticker Design
